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From Average to Amazing: The Benefits of Hiring a Copywriter for Your Life Insurance or Mortgage Company

By Katie Mitchell | 15 May 2023

If you’re running a life insurance or mortgage company, you know how tough it is to stand out in a crowded market. But with the right strategy, you can boost your business and increase revenue. And that’s where having a copywriter experienced in your industry comes in. Here’s how they can help you: Improved Conversion…

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How a Professional Copywriter Can Help Your Startup Succeed

By Katie Mitchell | 08 May 2023

Starting a new business is an exciting but challenging endeavour, as a startup founder, you wear many hats and juggle a multitude of tasks. While it’s important to focus on product development and sales, you can’t neglect the importance of crafting effective messaging that resonates with your target audience. This is where a professional copywriter…

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How an Estate Agency Copywriter Can Help You Close More Deals

By Katie Mitchell | 28 Apr 2023

Are you an estate agent looking to attract more clients and close more deals in the UK property market? An effective estate agency copywriter can help you achieve that goal. An experienced property writer can craft compelling copy that resonates with your target audience and drives desired actions, such as booking a viewing, making an…

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Grammar Gone Wrong: The Hilarious Mistakes We’ve Seen and How to Avoid Them

By Katie Mitchell | 16 Apr 2023

Why Proofreading is Essential I am sure that we’ve all seen some hilarious grammar and spelling mistakes over the years, from missing commas to misplaced apostrophes, So, we thought we’d share some of the funniest examples we’ve come across, while also giving you some tips on how to avoid making these mistakes yourself. How a…

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The History of Blogging

By Katie Mitchell | 06 Apr 2023

Web logging = Blogging The history of a blog – blogging has come a long way since its inception in the 1990s. The term “blog” was coined by Jorn Barger in 1997 and the first blog, Links.net, was created by Justin Hall in 1994. At that time, blogs were mainly used as online diaries or…

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